The holiday season is the perfect time for property owners to reflect on the past year and plan for the future. As a property manager, I've compiled a 'Christmas List' of recommended upgrades and services to enhance short-term rental properties. These ideas are tailored to attract more guests during the holiday season and add value to your property all year round.
1. Invest in High-Quality Bedding and Comfort Items
Comfort is king in the world of short-term rentals. Investing in high-quality bedding, plush pillows, and cozy comforters can make a difference in the guest experience. During the holidays, consider adding festive-themed throws and cushions to add a touch of warmth and cheer.
2. Upgrade to Smart Home Devices
Smart home devices are not just trendy; they add significant convenience and security. Smart locks allow for keyless entry, smart thermostats keep the temperature comfortable, and intelligent lighting can be energy-efficient and welcoming. These upgrades appeal to tech-savvy travelers and can set your property apart.
3. Refresh Your Decor
The holidays are a great time to refresh your property’s decor. This doesn’t necessarily mean a complete overhaul – sometimes, just a few new pieces of art, an updated rug, or some fresh curtains can breathe new life into a space. Adding decorations like a Christmas tree, menorah, or festive table settings can make the space more inviting.
4. Enhance Outdoor Spaces
Could you make the most of your property's outdoor space? Comfortable seating, a fire pit, or a hot tub can be major selling points, especially in locations where the climate is milder during winter. String lights or outdoor holiday decorations can add a festive touch.
5. Stock the Kitchen with Essentials
Guests often choose short-term rentals over hotels for the convenience of a kitchen. Stock your kitchen with essential cookware, utensils, and a few extra touches like a coffee machine, a blender, or a slow cooker. Consider adding holiday-specific items like cookie cutters or a turkey roasting pan during the holidays.
6. Offer Entertainment Options
Entertainment options such as board games, a selection of books, streaming services, or a gaming console can significantly appeal to groups and families. Add a selection of classic holiday movies or music for guests to enjoy during the holiday season.
7. Provide Local Experiences
Partner with local businesses to offer guests unique experiences, such as ski passes, guided tours, or restaurant discounts. These partnerships can enhance the guest experience and support the local economy.
8. Implement a Reliable Wi-Fi System
In today’s connected world, reliable and fast Wi-Fi is a must. Ensure that your property offers a strong signal that can handle multiple devices. This is particularly important for guests working remotely, even during the holidays.
9. Regular Maintenance Check-ups
The end of the year is an excellent time to perform a maintenance check-up. This includes checking the heating system, ensuring all appliances are in working order, and making necessary repairs. Preventative maintenance can avoid emergencies and negative reviews.
10. Personal Touches
Finally, always appreciate the power of personal touches. A welcome basket, a handwritten note, or even a tiny Christmas gift can leave a lasting impression and encourage guests to return.
Property owners can significantly enhance their short-term rentals by focusing on these critical areas, making them more attractive to guests and potentially increasing their revenue. The holiday season is the ideal time to make these upgrades, setting the stage for a successful year ahead. Remember, a property manager can be your greatest asset in identifying and implementing these improvements, ensuring your rental stands out in the competitive holiday market.